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Sponsorship

We help companies who want to reach B2B marketers get onto Day One vendor lists

86% of B2B buyers already have a Day One List, typically of three vendors. 92% buy from that list.

Bain & Company and Google, survey of 1,208 US B2B buyers

B2B Unplugged puts you in curated rooms of B2B marketers, in a way that makes you appreciated, not a nuisance.

That runs alongside our digital reach, so you're in front of your audience often, and seamlessly.

Be part of London's number one community for B2B marketers.

Why sponsoring most events doesn't work

Stuck in the expo hall

You're put in an expo area people don't want to walk through. It isn't part of the event, so reaching anyone is hard work.

One-off activations

You get a single hit. You capture whoever turns up on the day, then work hard to keep them in the funnel, with no way to reach them again.

Barely mentioned

Your name is on the website, a stage or online, but that's it. Nobody helps you become part of the event, or talks about what you do. You're just there.

What we do instead

We put you in front of B2B marketers consistently, across every event, rather than once.

The experience always comes first. We design events around what attendees want, then find where you genuinely fit, talking about the data you have and the problem you solve. That's the part people find interesting.

  • We can invite your happy customers, and the prospects you want hearing from them
  • Regularly reach our community, and become part of it
  • Integrated into the event, not parked beside it
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What sponsors say

We have a curated room, with our ICP invited. Because of the seamless integration, we book meetings have people ask us to pitch them. Whats not to like

Will Moon at Dawn Will Beech Co - founder - Moon at Dawn

Our company is product led growth - and so being at an event that has huge reach, with some of the biggest brands & marketing agencies in London, helps us amplify our brand and built notoriety in the space.

ChannelCrawler – 1 (1) Geoffrey Reemer Co - founder

Sponsorship packages

Annual sponsorship, across our events and our digital reach. Talk to us for pricing.

Bronze

Build recognition with B2B marketers through selected events and regular visibility.

  • Events
  • 5 events a year
    • 2 quarterly events
    • 3 B2B Unplugged events
    • No annual event
    • No Rising Stars events
    • No roundtables
  • Introductions
  • Selected introductions at your included events

    We curate the room with you, balancing who fits the event with who you want to prospect. Guests you nominate are invited to the events you sponsor, and we can help with outreach to your ICP where they fit our audience.

  • Digital reach
  • Bronze level founder LinkedIn tags

    Tagged in posts around the events you sponsor.

  • 4 newsletter mentions
  • Extras
  • Free tickets to included events
  • 4 quarterly strategy sessions

Silver

Build repeated visibility with B2B marketers, helping you get onto their Day One Lists.

  • Events
  • 10 events a year
    • 1 annual event, as supporting sponsor
    • 3 quarterly events
    • 6 B2B Unplugged events
    • Plus 1 roundtable
    • No Rising Stars events
  • Introductions
  • Selected introductions to your ICP

    We curate the room with you, balancing who fits the event with who you want to prospect. Guests you nominate are invited to the events you sponsor, and we can help with outreach to your ICP where they fit our audience.

  • Digital reach
  • Silver level founder LinkedIn tags

    Everything at Bronze level, plus creative posts encouraging the community to engage with you.

  • 10 newsletter mentions
  • Extras
  • Free tickets to included events
  • 12 monthly strategy sessions
Most visibility

Gold

Become a familiar and trusted name with B2B marketers by being integrated across every event.

  • Events
  • 14 events a year
    • 1 annual event, as headline sponsor
    • 3 quarterly events
    • 4 Rising Stars events
    • 6 B2B Unplugged events
    • Plus 2 roundtables
  • Introductions
  • Priority introductions to your ICP, all year

    We curate the room with you, balancing who fits the event with who you want to prospect. Guests you nominate are invited to the events you sponsor, and we can help with outreach to your ICP where they fit our audience.

  • Digital reach
  • Gold level founder LinkedIn tags

    Everything at Silver level, plus we work with your marketing team to build on your campaigns, messaging and timing.

  • 20 newsletter mentions
  • Extras
  • Free tickets to all events
  • 12 monthly strategy sessions

Single event sponsorship is also available. Get in touch to talk it through.

Want to refer us a sponsor?

We pay for every introduction that leads to a signed sponsor. They get in front of the right room, you get rewarded, and our community grows. Win, win, win.

Get in touch and we will explain how it works.

Refer a sponsor

Sponsoring B2B Unplugged: your questions answered

What does sponsoring B2B Unplugged involve?

Sponsors are integrated into the events themselves rather than placed in an expo area. That means being part of the programme, being introduced to the room, and appearing across our newsletter and founders' LinkedIn posts.

Who will my brand reach?

Senior B2B marketers in London, across a series of curated in-person events and our digital channels.

How much does sponsorship cost?

Sponsorship is sold as annual Gold, Silver and Bronze packages, or as single event sponsorship. Get in touch and we will talk through which fits.

Can I sponsor just one event?

Yes. Single event sponsorship is available alongside the annual packages.

Can you invite my customers and prospects to an event?

Yes. We curate the room with you, and guests you nominate are invited to the events you sponsor, where they fit our audience.

Do you pay for sponsor referrals?

Yes. We pay for every introduction that leads to a signed sponsor. Get in touch and we will explain how it works.